Fedrigoni Sirio
The Art of Colour
Sector
- Arts & Culture
Services
- Brand Campaigns
- Print & Packaging
Background
Established in 1888, Fedrigoni is steeped in over 125 years of rich paper making history.
Brief
As makers of fine Italian papers, a print and digital campaign set out to help reposition their flagship colour paper product, Sirio.
Solution
‘The Art of Colour’ is a unique colour experience campaign designed as a small, die cut and limited edition printed promotional book. Simple in concept however complex in its production this was both a collectable and useable paper promotion which celebrated the vibrant and inspiring colour collection in the Sirio product range.
